In 2011 South Korean label O!Oi was launched by Yeseul Jung “It hopes to become a brand that dazzles the eyes of its viewers and make them want to process it.” For their 2014 F/W launch the teamed up with photographer Gu no Lee, the two cute models Models Na rae Kim and Kyung hyun Han to bring into live this cool lookbook and video. Styling was done by Eui jin Oh and Make up by In Samg mi Jeon.
Creative director : Ye seul Jung
Photographer : Gu no Lee
Styling : Eui jin Oh
Make up : Samg mi Jeon
Models : Na rae Kim / Kyung hyun Han
Assistant : Chan lee Park / Won joo Shin